Customer Acquisition vs Customer Retention- which strategy drives more growth for your business? Both the strategies serve different purposes and can have a different impact on your business. While attracting new customers is essential for growth, keeping existing customers happy can often be more beneficial in the long run. So, how do you…
In 2024, technology has made so much progress. Consumer behavior seems to change parallel with technology. Today’s consumers are thrown with lots of choices when it comes to goods and services. What effect does it have? Everything boils down to how they interact with your brands.What they experience while interacting with your brand. …
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