Amit Bhateja

Writer & Blogger

  • All Post
  • articles
  • DLT
  • Email Marketing
  • Marketing Automation
  • RCS
  • SEO
  • SMS Marketing
  • Whatsapp Marketing
Dawn of RCS Business Messaging

July 3, 2024/

RCS (Rich Communication Services) is a new way for businesses to communicate with their customers. RCS business messages are more engaging and interactive than traditional SMS. RCS business messages are more like other messaging applications like WhatsApp and Facebook messages. What is RCS Business Messaging RCS business messages is an updated version of…

Customer journey

June 25, 2024/

You must have heard this before that the CUSTOMER is the king and this stands true even today as the Customer is the king and will remain the King for forever. Customers are now more educated than ever and it’s important to map the customer journey. Customer Journey is the King in the…

automation journey fails

June 24, 2024/

Marketing Automation must have platforms for all the SME and Large enterprise brands. Today Every brand wants to provide the best customer experience to their users, and they want to engage more than ever before as the market is very competitive.  Automation Journey helps brands listen to their potential users, understand and analyze…

Top Strategies For Boosting E-commerce ROI by Customer Journey Marketing

June 24, 2024/

Strategies For Boosting E-Commerce ROI: In today’s competitive world, it’s crucial for brands to implement a right and strong Automation customer journey in place so that the business can increase ROI and profitability with each transaction happening on their E-commerce platform. Increasing the ROI of E-commerce platforms is one of the major KRA…

Why Email Marketing is Important

June 21, 2024/

Email marketing is an electronic way where brands can directly reach out to customers. It is the most effective channel for any scale of business (Small /Medium /Large Enterprise). Email marketing strategy has strongly evolved after COVID-19. Let’s know why email marketing is important for business. With Digital Transformation in the country from…

Customer Journey Maps

June 21, 2024/

The customer journey is the collection of interactions a customer has with a brand. It is a visual representation of customers’ activity, touchpoints, requirements, and perceptions throughout their relationship with the brand. A map helps this to come in reality for a brand. Let’s check this blog to know the A-Z of Customer…

Apple Stands on RCS Messaging Services

June 19, 2024/

Do you know? In a surprising and exciting move by Apple. They have announced that in its upcoming iOS (formally known as iOS 18) updates, it will bring Rich Communication Services (RCS) support to its iMessage. This means that the messages which will be sent from iPhones to Android phones will soon provide…

Workflow Automation

June 18, 2024/

Workflow automation is a self-propelling program that works on rule-based logic to launch a series of actions without any manual steps. After you set up the rules for when to do and what to do logic, automated workflows can send emails, notification alerts, data upgrades, and modifications, personalization, initiate drip campaigns on triggers,…

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