Introduction Digital economy is soaring at an unprecedented rate, and the currency forming its backbone is data. Businesses that are able to gather, track, analyze, and act on data are the ones that scaling the modern business landscape. Data-driven-decision-making creates value by enhancing customer experience, optimizing marketing campaigns, launching new products, and streamlining…
Automation has now grown up to be an Intelligent companion well all are loving. Competitive landscapes of today, reliance on technology has become the norm, and intelligent automation is the norm and transformative force. Intelligent automation (IA) is the combination of artificial intelligence and automation, making it a perfect accessory for all businesses.…
Metadata example is everywhere. Be it the smallest decision to buy a dress or a big decision to buy a house, the smart consumer of today will do all the research before making a decision. This means that the brands need to be on their toes to make sure that the data associated…
The transformative power of generative artificial intelligence (GenAI) cannot be denied at any level. The groundbreaking impact of GenAI is that more work is completed in less time with fewer people. This has revolutionized all types of industries across the world. GenAI has powered the professional services by supplementing the work, augmenting the…
Customer engagement is trending, and the driving force behind it is the evolving digital transformation. Everything is digital today, be it shopping or payments. Businesses who have placed customer engagement in the heart of their operations are the ones that are winning the race to success. Inclusion of well-defined digital transformation strategies has…
In the realm of artificial intelligence, ChatGPT and GenAI are two technologies that have brought about a transformative leap in every aspect of a consumer’s relationship with a brand. Gen AI and Chat GPT are both extensively used today to create, generate, and curate content that is personalized, based on data, and in…
In the world where change is dynamic as well as constant, challenges in marketing automation has become a necessity rather than just a novelty. The benefits of using marketing automation are numerous and very clear. Every year, more and more businesses are embracing automated communication. However, adapting marketing automation is not exactly a…
Marketing automation platforms has been the perfect assistant to countless marketing teams and will continue to do so. It helps manage the campaigns, streamlines the processes, and engages with customers without taking a break. The implementation of a suitable marketing automation tool helps businesses achieve greater efficiency and better results with the help…
Do you understand the real potential of Email Marketing? The Email Marketing Funnel can help brands with insights into what is your customer expectations and indicates why they will register/purchase with the brand. An Email Marketing funnel is a theoretical cum practical representation of the user’s journey and this helps brands to understand…
10 years back, who would have thought that the world would be relying on emails so much? Here we are today: email is one of the most effective and fastest tools for connecting with the customers, improving conversion rates, and providing above-par customer support. However, like everything in the digital world, email marketing…
We are EnR, a hope for businesses to grow with 2x speed. Our Consultancy and marketing automation services helps you to build a result oriented way to go forward.
We are EnR, a hope for businesses to grow with 2x speed. Our Consultancy and marketing automation services helps you to build a result oriented way to go forward.
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